Upper's plans start at $40 per user per month when billed annually, or $50 per user per month when billed monthly. All annual subscriptions receive a 20% discount compared to monthly billing. There are no setup fees, hidden costs, or cancellation fees.
Additional Features (add-on pricing):
SMS Customer Notifications: Starting at $0.01 per text
Live Customer Tracking: $20 per driver
In-App Navigation: $20 per driver
Load Optimization: $25 per driver
Plans overview for Upper Route Planner
Essential Plan - Perfect for small businesses
Import stops and route planning
Up to 250 stops per route
Unlimited routes
Vehicle type customization and marketplace access
Curbside delivery capabilities
Download & send reports
Email and chat support
Growth Plan - Ideal for growing businesses
Everything in Essential, plus:
Up to 500 stops per route
Unlimited routes
Live tracking for admin and proof of delivery (POD)
In transit route changes and time window customization
Email customer notifications and contacts management
Shopify integration and export to Garmin
Custom fields and priority support
Enterprise Plan - Built for large enterprises
Everything in Growth, plus:
Unlimited stops per route
Driver service areas (zones) and advanced customization
Advanced customer notifications and custom reports
Zapier integration and custom API/FTP integration
Setup help and webhooks
Dedicated enterprise features